our assets
To securing its development, FDJ is able to count on robust assets
Levers for success
When it comes to securing its development, FDJ is able to count on robust assets and committed employees who, as partners in the Group’s performance, are the primary parties developing this unique capital.
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An unparalleled distribution network in France
FDJ’s retailer network ensures the Group’s brands a high level of coverage of the French population: 90% of the French population is located within 10 minutes of a point-of-sale. FDJ provides support to modernise and diversify points of sale to maintain and increase this network’s attractiveness and robustness.
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An offer based on iconic brands
FDJ’s extensive games portfolio includes numerous iconic brands such as Loto, Illiko, Euromillions, Keno, and Parions Sport. This offer is frequently renewed to take new customer expectations into account.
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A large customer base
The Group is creating an extensive gaming model geared towards a broad player base with moderate gaming habits. With more than 25 million customers, FDJ reaches nearly 50% of French adults.
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State-of-the-art, largely proprietary, technological infrastructure
FDJ’s state-of-the-art technological infrastructure is mostly proprietary and supports all gaming operation processes. This infrastructure gives the Group operational and secure end-to-end control of its activities, which guarantees agility, reliability and independence.
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A recognised name in responsible gaming ad CSR
FDJ assumes its responsibility as a leader in responsible gaming and has placed this issue at the core of its strategy and activities. The Group adheres to a responsible gaming policy, from game design to raising public awareness, and retailer training programmes. FDJ is also a leading CSR reference, to the benefit of sustainable performance and all stakeholders.
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Continuous innovation
For FDJ, innovation is a major lever in guaranteeing sustainable and responsible growth with a positive impact. Its strategy
is based on five key areas: the future of gaming; the future of the player experience; the future of omnichannel distribution; Web3; and positive impact innovation (Tech for Good).